Wednesday, January 4, 2012

Yahoo Doesnt Want to be Bought...it needs to be


Yahoo co-founder Jerry Yang and other board members are telling the big private equity groups that are interested buying the company that they will not support a transaction. While this has been going on the company has also been in talk to separate out its Asian assets in a sale to its Chinese partner Alibaba group. which could be worth as much as $17 Billion which is almost as much as the company is currently worth as a whole on the market.

If the company can make this Asian deal and some how find a way to reduce its head count they have far to many people to profitable in its current state. Having a new CEO that ran Paypal should help the company as well. but he needs to really define what the company is going to do going forward or they will fail and should sell sooner rather then latter.

Thursday, December 8, 2011

Web Resources

www.alexa.com tracks the top 25 million sites on the internet. Their information is not completely accurate but it’s nearly impossible to track that information exactly. Some of the statistics tracked on the site are how many sites are back linking to your site as well as what sites are back linking to you. You can see the full list of sites linking to you assuming that you are listed somewhere in the top 25 million sites.

How significant is your ranking in Google. Well when you look at how the move from number 10 on the first page to number 1 on the first page you realize how important the investment in search engine optimization really is. Going from number 10 on the first page to number one we increase your traffic on that word as much as 1,400%.

If you are the number 10 person for a word and you get 15 clicks in a month for that search term you can expect 210 visits per month if you can get to the top spot. And every number in between you and one has the potential to double your traffic for that term. Do this for lots of search terms and your whole business will grow exponentially

Tuesday, December 6, 2011

Start in the Data Mining Industry

Any one can buy a domain name for $11.99 and set up their own website for less then $200 they might not make it a success but they can do it.
“Total number of websites on the Internet has now exceeded 182 million”

And a large majority of the world currently doesn’t use the internet at all right now but they will someday. Selling a low cost service tool such as a data mining tool or marketing services in the digital age is just at its beginning. Only one that is in that business and comes up with a cheap but effective product will make a killing over the next 15 years as more and more things in the world move onto the internet. currently there is google analytics but that is very raw data that has yet to create a simple system to turn raw data into useable data. for instance my e-commerce website needs a simple tool that allows me to see which products are viewed the most and how many transactions those pageviews resulted in. If most of the people that come to your site are looking at a specific product but no one is buying it you are loosing lots of money for some reason and you have to figure out why before you miss out on even more money.

Saturday, July 16, 2011

The 5 critical checks for website performance.

I found this article on Business 2 communtity's website talking about the most important things to remember when working with a website.



Here is the article:website performance



the interesting point in this article are that when you have a website you have to remeber to think like the customer. Your internal name for a product may not be the same thing that the general public uses. My company's first aid product site use to refer to every bag on the site as a case because our main business is a carrying case manufacturer. some customers thought that they had to buy all of the bags on the site by the case quantity. other important pieces were things like have someone that is not part of your company look at your site and see if they have any problems finding what they are looking for. When you are used to a site it is easy to find what you are looking for but the navigation might be tricky to work with if you are a first time visitor to the site. this could hurt a potential buisness opportunity if someone cant find the information or product they need.



lastly astudy they mention found that 40% of websites get no traffic at all.

Sunday, July 10, 2011

To Become a Billionaire Blogger

Thus afternoon I looked at my google analytics and discovered that this blog has had a woping 34 visits to it since I started it. THere are people out there that talk about what it takes to make money blogging the person over at bloggingbookshelf looked at what it would take to make a billion dollars as a blogger. Doesn't look like I am gonna make it... but anyways in order to make it to a billion in just 50 years you would have to get almost 1.1 million to click on the ads on the side of your blog since less then 3 percent of readers that means you would have to have at least 36,530,300 on your site every day for the next 50 years thats probably not even realistic but if you could do it it would quit a feat. You would be making $54,000 a day which I more then most people make in a year. this post about making enough money to make one billion dollars on a blog is rather interesting. You start to see how valuable a website can become when you start to sell product on it and you are getting sales of those products. which makes me one why I spend 20 minutes a couple nights a week writting blog posts when I should be writing content for my own site that isnt growing fast enough to make it to $54,000 a day in sales.

Tuesday, July 5, 2011

Linking to Products Pages


In a recent article in internet retailer magazine. They are discussing the opportunities that might be possible companies started working for backlinks on there product pages instead of focusing all of the link juice on homepages and catergory pages. set your page apart by getting your actual product to the top of google rather then trying to get your home page up for main keywords.

The question becomes how do you go about doing this do you go out and ask bloggers to link back to your page? At our site we are considering asking every person that places an order via our site to think about writing a blog post about their experience on our site. just something short and sweet and submit to ping-o-matic or one of the other ping sites to circulate it. There are also options like using product review sites to boost the backlinks to your individual product pages and hopefully get customers to comment.

Sunday, June 26, 2011

The Importance of a Proper Strategy

When you don't keep your strategy consistent or keep a tab on what is most important to an employee that make decisions. An employee thats primary goal for a decision is not how this will help the company grow or save the company money over time. Over the course of a few years a person that makes decision without a focused strategy can lead to a rats nest of problems that have to be dismantled and started over from scratch.

And don't get me started on people who consider there self a marketing person that doesnt consider growth something you be worried about. Those are the same people who don't see a loss of revenue as a problem at all.